Starting on February 28th, Amazon Prime members will have to spend at least $150 on their Amazon Fresh order in order to get free delivery, this is quite a large increase compared to the $35 minimum we have today.

There are also new fees for orders under $150, here they are:

The free delivery on grocery orders over $35 was largely a part of the reason I joined Amazon Prime in the first place, it really was a great deal and I think many will realize that once it's gone!

Amazon claims this was done in order to keep the prices down on groceries. I wonder if it would have been better to not have raised the minimum so high though. I know when I am just buying a few things, I usually end up getting a few more things just to clear that threshold and get free shipping, now with the threshold being so high, people may just buy what they need and not so much of anything extra, or just go to a store themselves.

What do you all think of this change? Here is the article I read :)

I am an $AMZN shareholder.