Might be rare, but I prefer to own
$AMZN with retail
It's not high margin (although it's improving with the shift from 1P to 3P), but what about optionality? Retail is the bedrock of several growth opportunities such as:
- Ads
- Prime
- Buy w/ Prime...
Who know what will be next.
I prepared the following graph so you can understand why retail is so important to Amazon, hope it helps!