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Let’s Go Shopping: Authentic Brands IPO
The Mid-2000s called and they want their brands back.

Authentic Brands is a conglomerate of clothing stores that includes Aeropostale, Brooks Brothers, Forever 21, and Juicy Couture. They also own the rights and licensing to public figures & icons including, but not limited to Marilyn Monroe & Michael Jackson.

CNBC reports a valuation of $10B is being discussed, which means (as they very well pointed out) Authentic Brands would be valued higher than $UA, $KSS, $RL, and $DKS. This valuation seems quite high given how distressed these companies have been over the past decade. Blackrock has worked its wonders before, so nothing is off the table. When Blackrock invested in 2019, it was valued at $4B, inclusive of debt.

The S-1 is expected in early July and trading could begin later that month. I am a cynic, but definitely interested in learning more about this IPO as details come out.

Grace Gruber's avatar
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