@valueisgrowth which content? You have no game broadcast rights just cause you buy the team… if appleTV wants to broadcast premiere league they should bid for broadcast right… buying a team will not change anything imo.
Apple started to broadcast live sports on Apple TV+ in May I guess with Friday Night Baseball. More streaming platforms are getting into live sports like Prime Video for example (NFL, soccer in France ect..)
There’s no doubt that the Premier League is a very interesting market however I don’t see the necessity to be a club owner to enter this market.
Only high level thoughts here but if it happens I really don’t see the rationale