Just saw Crocs did a collaboration w/ SZA and they sold out same day. Lots of fans didn’t win the raffle and are losing their minds. $70 for the clog and $40 for the flip flops. No idea who SZA is but feel like Crocs is so good at these collaborations image
Dissecting the Markets's avatar
SZA is a famous singer. Some of her songs are commonly used in Tik Tok. One of her notable songs is "All the Stars", which she sang with Kendrick Lamar.
ThomasFJE's avatar
Yup, they know their target audience pretty well!
Hedge Vision's avatar
Had a collab with Justin Bieber as well in the past 👀