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How do we select companies?

What qualifies a developer tools company is:
  • Core Business: The company's operations should primarily revolve around providing tools, platforms, or services intended for use by developers.

  • User Base: The company's product or service should primarily cater to software developers.

  • Impact on the Development Process: The company's product or service should significantly impact the software development process.

  • Market: The company's marketing efforts are targeting developers. The company's Go-To-Market and sales strategy focuses on developers and their personas.
A real-life example from previous Microsoft CEO, Steve Ballmer:


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