Ben Sparham's avatar
$161.3k follower assets
Everyone buys the companies with the nice stories.

Everyone buys the companies with the nice positive outlooks and estimates 📈

But most people underperform 👎🏼

To outperform long term you need to do something different
Joey Hirendernath's avatar
True I find that I can get wrapped up in the narrative and brand of a company, but I also recognise that is not enough and that I have to dive much deeper to understand its fundamentals
Ben Sparham's avatar
@joeyhirendernath absolutely. and you then have to make sure you dont overpay for it!

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