Pricing power can be an antidote for inflation
Pricing power, always positive for companies that can sustain it, may be a crucial competitive advantage in the years ahead. As Inflation being also pushed by energy and food prices as a consequence of the war in Ukraine, actions of Central Banks may have "limited" impact and inflation can stay longer than anticipated. The CPI YoY change index rose to 9.1% in the US in June. Rising input costs can erode a company’s profit margin and, ultimately, investor returns.
But companies with clear, sustainable pricing power can protect their margins by passing those costs along to customers.
In some industries, there is greater potential for pricing power:
Media (I realize it's a broad category) seems a little high up given recent subscriber losses at $NFLX. Software's position looks about right though :)